Stanley Cup season means a great party with all your friends and family gathered around to watch…what? Surely not a tiny television, and certainly not some creaky, ancient tube TV.

Flat screen, LCD or plasma; you want it big. Perhaps you already have HD, but what about Ultra HD television?

To help you decide if you need it, consider these points.

What is UltraHD TV?

Your television screen is a constantly changing array of pixels, or tiny rectangles. These are refreshed at a staggeringly fast rate, giving you the illusion of movement from one second to another. Your rectangular screen divides up into rows and columns of pixels, so a typical high-definition (HD) TV is 1080 pixels high, 1920 pixels wide.

That is 2,073,600 pixels constantly updating with colors and tints to make for a very vivid picture of rink action, My Little Pony, or whatever you watch.

UltraHD (a type of 4K display) is 2,160 pixels tall and 3,840 pixels wide. That is a breathtaking 8,294,400 pixels, or precisely four times as many pixels as HD TV. You get crisper images, fast refresh rates, and colors not obtainable through HD TV.

Color Space

You ask yourself, “What is UltraHD?” and a big part of the answer is color—lots of color. CIE 1931 Color Space standards are a way to compare technologies capable of producing colors our eyes can see. CIE Color Space coverage for different media:

HDTV—35.9 percent
Cinema projectors—53.6 percent
Ultra HD—75.8 percent

You can quite literally see colors that you have never seen before, in movies or on television, with Ultra HD. So, what is UltraHD? It is an unknown world of colors that will dazzle you, your family members, and all your jealous friends.


The answer to “What is UltraHD TV?” must include this gentle reminder: there is very little 4K or Ultra HD programming out there to see. Some pay services such as Netflix are broadcasting Ultra HD shows—House of CardsBreaking Bad and The Blacklist—and a few movies. How many times do you want to watch The Smurfs 2, on any screen?

Broadcasters will not invest in this new streaming until they sense a demand for the higher quality. Consumers will not purchase UltraHD until they have enough offerings to watch. So what are you to do? Try the new technology out without a long-term investment.

So, Do I Need It?

You may want to hold off buying into UltraHD TV until more programming is offered to justify your outlay. In the meantime, renting an UltraHD set for special occasions or an entire sports season makes a lot of sense.

By renting an UltraHD TV, you avoid the cost—and responsibility—of buying into a technology that is still developing, while still getting the benefits of being an early adopter. Your friends and family will love the crisp views and outstanding quality, and you will love the low monthly cost. Contact Metrocom Audio Visual Ltd. today to learn more about what UltraHD holds for you.